Luxury Residence Sales Surge: 97% Growth in India’s Major Cities


Luxury Residence Sales Soar: A 97% Year-on-Year Surge

The sale of luxury residences valued at four crores or more has witnessed an impressive 97% year-on-year surge in India’s seven largest cities from January to September 2023, as reported by real estate giant CBRE. The most significant growth is concentrated in a particular city, marking a remarkable trend in the real estate market.

City Breakdown: Delhi-NCR, Mumbai, and Hyderabad Lead the Charge

Delhi-NCR, Mumbai, and Hyderabad emerge as the frontrunners, collectively constituting a staggering 90% of all luxury house sales during the specified period. Delhi-NCR leads the pack with a 37% share, followed closely by Mumbai at 35%, and Hyderabad at 18%. Pune contributes to the remaining 4%, showcasing a clear dominance of these metropolises in the luxury real estate landscape.

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Driving Forces Behind the Surge: Economic Boom and Changing Lifestyles

A combination of factors propels this surge in luxury property sales. A robust economy, escalating disposable incomes, a quest for elevated living standards, and a scarcity of luxury properties in major urban centers all contribute to the remarkable uptick in sales.

Projections for the Holiday Season: A Continued Upswing

CBRE’s report projects a further uptick in luxury house sales during the upcoming holiday season from October to December. The business anticipates a surge in first-time luxury house purchasers during this quarter, attributing this growth to rising aspirations and the ongoing expansion of the Indian economy.

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Technological Influences and Developer Incentives: Catalysts for Growth

Beyond economic factors, the adoption of smart home technology plays a pivotal role in this surge. Features like smart switches and the ability to manage lights and other amenities through a smartphone resonate with the post-pandemic desire for greater control and convenience. Additionally, developers are offering enticing incentives, contributing to the overall appeal of luxury properties.

2023 Outlook: A Potential 10-Year High in Premium and Luxury Housing Segments

CBRE’s analysis foresees a continued boom in residential sales and new launches in the premium and luxury housing segments, with the potential to reach a 10-year high in 2023. Economic growth, favorable regulatory measures, and evolving lifestyle preferences are identified as key drivers for this anticipated growth.

Shifting Demographics: HNIs and NRIs Drive Luxury Property Attraction

The rising allure of luxury residences is particularly notable among high-net-worth individuals (HNIs) and non-resident Indians (NRIs) seeking secure and profitable investment opportunities. This shift in demographics signals a broader integration of luxury properties into the fabric of the Indian real estate market.

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Frequently Asked Questions (FAQ’s)

1Q: Which cities saw the most growth, and what percentage of sales did they represent?

Ans: Delhi-NCR, Mumbai, and Hyderabad led, comprising 90% of sales (Delhi-NCR 37%, Mumbai 35%, Hyderabad 18%).

2Q: What role do developers play in the increased demand for luxury homes?

Ans: Developers offer incentives, enhancing the appeal of luxury properties and contributing to the overall market growth.


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